Privacy Policy

Who this policy covers

This policy applies to Deque Lab (“we”, “us”, “our”), this website, our SaaS products — including Alliances PRO and Muslim Daily Planner — and our Shopify apps, including DQ: Appointment Booking, DQ: B2B Request a Quote (RFQ), and other apps we publish.

Where we build an app for the Shopify ecosystem, we act as a processor of your store’s data on your behalf, and you remain the controller of your customers’ personal information.

01Information we collect

When you install and use a Deque Lab product, we may collect the following:

• Store information. For our Shopify apps, we collect store details such as store name, store ID, myshopify domain, plan, and the email address on the store account.
• Account information. For our SaaS products, we collect the details you provide when creating an account — name, email address, organization, and authentication credentials.
• Usage data. Information about how you use the product, including actions taken in the app, settings changes, feature usage, and interactions with customer support.
• Customer data. To deliver app functionality — such as creating quote requests, custom pricing, or bookings — we may process your customers’ information, including name, email address, and order history.
• Billing information. Where a paid plan applies, billing is handled through the Shopify Billing API or our payment processor. We receive subscription and transaction records; we do not store full card numbers.
• Contact form submissions. If you contact us through this website, we receive the name, email address, product interest, and message you submit.
• Newsletter subscriptions. If you subscribe from our blog, we store the email address you enter, the date you subscribed, and the page you subscribed from. We use it only to tell you when a new article is published, we never sell or share it, and you can ask us to remove it at any time by emailing inafeeur@gmail.com.

02How we use your information

We use the information we collect to:

• Provide, operate, and maintain the functionality of our products.
• Improve, personalize, and expand our services.
• Process orders, quote requests, and bookings, and manage your account.
• Communicate with you about updates, improvements, and support requests.
• Analyze usage patterns to improve reliability and the user experience.
• Detect, investigate, and prevent abuse, fraud, and security incidents.
• Comply with our legal and contractual obligations.

We do not sell your personal information, and we do not use your customers’ data to train third-party AI models.

03How we share your information

We share information only in the following circumstances:

• With Shopify. Our apps operate inside the Shopify ecosystem, so certain data is exchanged with Shopify in accordance with Shopify’s own privacy policy and API terms.
• Service providers. We share information with third-party providers that help us deliver our services — for example cloud hosting, error monitoring, analytics, email delivery, and customer support tooling. They may process the data only on our instructions.
• Legal compliance. We may disclose information where required by law, or where we believe disclosure is reasonably necessary to comply with a legal obligation, enforce our terms, or protect the rights and safety of our users.
• Business transfers. If a product is acquired or transferred — as happened with DQ: PreOrder & Request Stock in 2024 — information may be transferred as part of that transaction. We will notify affected merchants before their data becomes subject to a different policy.

04Cookies

This website sets a first-party session cookie that keeps your contact form submission secure against cross-site request forgery. It is strictly necessary for the site to work and is not used for advertising or cross-site tracking.

Our apps and SaaS products use cookies and similar storage to keep you signed in and to remember your preferences. Blocking these will prevent the products from functioning.

05Data retention

We retain your information for as long as necessary to provide our services to you and to comply with our legal obligations. If you uninstall one of our Shopify apps, we securely delete the store’s data within a reasonable time frame, and in any case in line with Shopify’s data-retention requirements for app partners.

If you close a SaaS account, we delete or anonymize the associated data after a short grace period that allows for accidental deletion to be reversed. Backups are purged on their normal rotation schedule.

06Your rights

Depending on where you live, you may have the right to:

• Access. Request a copy of the data we hold about you.
• Rectification. Ask us to correct inaccurate or incomplete information.
• Deletion. Request deletion of your personal information, subject to legal retention obligations.
• Portability. Receive your data in a structured, commonly used, machine-readable format.
• Objection and restriction. Object to or ask us to restrict certain processing.

To exercise any of these, email us at inafeeur@gmail.com. We respond within 30 days. If you are a shopper whose data we process on behalf of a merchant, please contact that merchant first — we will assist them in responding to you.

07Security

We take reasonable measures to protect your data, including encryption in transit, access controls, and secure storage practices. However, no method of transmission over the internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

If you believe you have found a security issue in one of our products, please report it to inafeeur@gmail.com and we will work with you on a fix.

08Changes to this policy

We may update this Privacy Policy from time to time. If we make significant changes, we will notify you by email or through an in-app notification, and we will update the “last updated” date at the top of this page. Your continued use of our products after such changes constitutes acceptance of the updated policy.